About | India Clements

India Susannah Goss-Clements

As a Freelance Social Media Executive and a First Class BA (Hons) Fashion Communication Graduate, I'm a creative, diligent and enthusiastic individual, thriving under pressure in this dynamic sector.

With a positive outlook on life, I'm a trustworthy, dedicated and hard-working person, always going the extra mile to achieve results. I'm passionate about digital marketing, content creation and PR; developing my interest and skills in written and visual brand communication. I enjoy working in a creative and collaborative environment, perfectly suited to my diligent personality and communication skills.

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Sienna Brown : Senior Director of Diversity, Equity, Inclusion and Belonging at PowerToFly

"India is one of the most dedicated and proactive young women that I have ever met. Her way of viewing the world and her passion for making a positive change in the lives of her generation through self-expression and fashion is powerful beyond belief. Having personally worked in the PR, fashion and event spheres, I've seen the talent of many aspiring professionals and very few compare to India.

"During our time together I was able to see her be open to learning and implementing new knowledge on a consistent basis, allowing for her to stand out of the crowd and get results in record time. She is a pleasure to work with, always with a smile on her face and a desire to embrace new opportunities”

ACHIEVEMENTS

Marketing campaigns planned, pitched and executed for the roll out of SS21/22 & AW21/22 fashion collections. This includes the production of organic and paid marketing assets, brand partnerships, influencer relations and content planning/creation.

Large scale brand collaborations including beauty, travel and wellbeing clients. Execution of social collaborations, email marketing and website featured partnerships.

Campaign and E-Commerce photoshoots, acting as brand representative aiding shoot styling, creative shoot direction and BTS social media content creation.

70% increase in sales and 37% increase in website traffic from social media channels, resulting in a 6-figure total of sales generated in a year.

CLIENTS I'VE WORKED WITH

SKILLS

Adobe

Skilled in using Adobe software such as InDesign, Illustrator, Premier Pro and Photoshop.

Copywriting

Created campaign marketing slogans, tag lines, copy for paid ads/organic content, press releases and brand/influencer collaborations.

Google Analytics & Data Reporting

Used on a weekly basis to report on social performance and sales to the wider team.

Event Management

Planned and executed several launch events, including organising PR packages, catering and collection presentations.

Shopify

Skilled in using platform for product information, SEO optimisation, stock organisation and order processing.

Scheduling

Skilled in using both Hootsuite and Planoly to ensure a cohesive marketing calendar.

GET IN TOUCH

Phone

+44 7543 277193

Email

india.clements@yahoo.com

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